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IP Campaign: Have a Quby X'mas @ HDB Malls

Activation, Festival, Visual Design

This Christmas, a little more cuteness came to life! Winning hearts with its adorable look and relatable expressions, Quby stepped out of the screen and into our HDB malls for a festive celebration shoppers wouldn’t forget.

Quby was everywhere—from cheerful Christmas decorations to larger-than-life inflatable games, including Candy Cane Toss, Tic-Tac-Toe, Bowling and a Bouncy Castle! Shoppers could also strike a pose at the Quby Photo Booth and capture a little Quby Christmas magic.

And because everything cute deserves a keepsake, shoppers who completed all the games could bring home Quby-themed PopSockets or Coasters, while those with ShopperLink Points could redeem an exclusive Quby Plush Keychain or Quby Eco-Tote. Quby’s journey from screen favourite to real-life Christmas star was one to remember!

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We're passionate about innovation, brilliant ideas and the execution that brings it all together in one beautiful experience. If you are too let's get started.

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+65 9040 4865
+65 9119 0297

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195 Pearl’s Hill Terrace
#02-21
Singapore 168976

 

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